Your business reputation may be at risk without you even knowing it.
Yes, really! Inclusivity is more than some “refreshed” photos and copy on your website.
Inclusivity starts from the inside out.
Knowing how your actions and beliefs can impact your community, brand, and business results gives you the opportunity to make improvements that will last a lifetime.
Not knowing (or knowing and not taking action) can send a message to your audience that you might not want to send. Messages like:
- “I’m not interested in my customers. I’m interested in the bottom line.”
- “I’m too busy to listen or care about my community.”
- “I’m on the fame train. Let’s focus on me and my needs.”
- “I honestly don’t care.”
In fact, you may be perceived as someone who discriminates based on race, gender, religion, and/or age (for starters). That can be extremely damaging to your relationships and for many, difficult to recover.
The good news is, the sooner you become aware of how you may be sending the wrong message, you can take immediate action towards delivering the right message – the one you want to be sending.
Find out your Inclusivity IQ by taking this FREE 10-question quiz to learn where you may have room for improvement and what you can do about it, so you start making improvements right away!